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at the Piccadilly Theatre
Includes interviews with artists
The brilliant design
Original 1950s lithographically printed luggage label for Malayan Airways to Alorstar
Ask for BP Not Just Ethyl Theatre at the Piccadilly TheatreOriginal, antique, poster: Ask for BP not just Ethyl, designed by Edward McKnight Kauffer, 1933. A striking typographical design deploying dramatic asymmetrical lettering to convey the power and modernity of BP (British Petroleum) Ethyl. Probably the greatest poster designer working in interwar Britain, Kauffer produced several outstanding designs for Shell Oil and BP in the 1930s. The posters were displayed on the side of Shell lorries as part of a
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